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The Playbook Team

Rohit Bhargava

Rohit Bhargava

CEO

Rohit Bhargava is a founder, growth marketer and host of The Startup Playbook Podcast. Previously, he was the Co-founder and CEO of StageLabel, a “Crowd funding for Fashion” platform that helped launch over 150 brands globally, and developed the local ecosystem through his role at Startup Victoria.

Adir Shiffman

Adir Shiffman

Director

Adir Shiffman is an Australian serial tech startup founder, investor, and Executive Chairman of global athlete analytics leader Catapult Sports. Over his career, he has launched, built and exited more than a dozen high-growth companies. Adir currently sits on the board of other tech businesses including Global Reviews and Qualie.

Charlie Macdonald

Charlie Macdonald

Strategy, Data Analysis and Operations

Charlie is a passionate digital marketer and analytics enthusiast who has worked across startups, professional services and field marketing. In his spare time, he is doing his MBA at Melbourne Business School.

Amy Sykes

Amy Sykes

Communications and Videography

Amy is a gun with digital media and content creation, and has worked as a film editor, production assistant, and digital marketer. She manages videography projects, content strategy, and is in charge of making things look awesome.

Holly Bodeker-Smith

Holly Bodeker-Smith

Social and Content

Holly loves to write and she’s damn good at it. She has worked as an editor and a journalist for publications including Urban Walkabout and Spook. In her spare time, Holly manages social and direct marketing for the Environmental Film Festival of Australia.

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